Fascinating article on the Guardian’s tech section about the trade in web names being worth millions. Basically, buying a domain name before someone really wants or needs it for their commerce is not any different to speculating on any other investment.
It’s long been a mild obsession of mine to try and bag a really good domain that someone might want, but I’ve never got near. Yet. Sometimes, as the article points out, it’s just good to gather the real estate in the first instance – because it’ll all go eventually, just like buying real land. If someone, someday wants to come and build their skyscraper on your real estate, then you’re quids in. But only if !
